More is Made By the Many is an invitation to expand who you are through tapping into the perspectives of those who live beyond your immediate circle. It’s knowing we don’t know it all and recognizing that everybody around you has something to bring you. The concept is centered around one expansive table that’s made up of many different tables stitched together in one location. Each table comes together, as if plucked from their relative places and gatherings in the world, to sit side by side, a metaphor for the richness of perspectives that gather around V.S.O.P. Ultimately, it’s about a mindset and is meant to represent how your world can begin to expand when you invite new perspectives in.

Shot by the trio Sportscar, CPrinz, Ariel Fish, Lucy Sandler.

BESPOKE PERSPECTIVES

We also created a series of three bespoke :15 films, each capturing the V.S.O.P world from a different visual perspective, allowing viewers to interact with the campaign in a new way each time they are met with the message. 

A SEAT AT THE TABLE

In addition to the campaign, Hennessy V.S.O.P released “A Seat at the Table,” a series that brings together unique tables of tastemakers breaking the the ice over a Hennessy V.S.O.P conversation pack. Hosted by Lil Res Howery, the table brings together a host of perspectives with guests like Tone Kapone, Hailie Sahar, Dascha Polanco, Alok-Vaid Menon, and more.